Water Street | Marketing Communication Audit

Marketing Communications audit workbook

The start of a new year, or a new position, is a perfect time to take stock of your marketing program. Maybe it's time to refresh your brand?

No matter the reason, anytime that you're developing a new marketing strategy our free workbook, Marketing Communications Audit, is the ideal tool to help you gain a clear picture of "current reality" for your brand. 

A marketing communications audit helps your company analyze and evaluate your marketing strategy, activities, goals and results. While the process takes time, the results can be enlightening. Complete this workbook, and you'll be able to:

  • Get a clear picture of where marketing dollars are spent
  • Recognize duplication of effort so you can streamline costs
  • Identify strengths and weaknesses in your brand presence
  • Create consistent messaging across all channels 
  • Improve internal communication, so you complete projects with ease